Brand partnerships are how Makeeta works with you. These are the things we're building regardless. A platform you can tune into. A program you can join. Events you can attend. A book you can read. Gear you can wear. All of it built on the same belief: Filipino culture deserves more than a campaign.
01. HEAVY ROTATION
THE WORLD'S HOME FOR FILIPINO HIP HOP AND R&B.
A live radio station and cultural platform dedicated entirely to Filipino Hip Hop and R&B. Not a campaign. Not a playlist. A permanent home for the sound and the community that drives it, running right now, every day.
The flagship artist brand development program by Makeeta. Eight modules. One complete Brand Portfolio. We don't build influencers, we build Cultural Assets that are partnership-ready from day one.
Every brand wants to be part of culture. Most are just passing through it. Written by Makeeta founder Marlino Bitanga, this book makes the case that the influence model is running out of road and shows brands how to earn real residency inside culture.
From the Heavy Rotation Filipino Hip Hop and R&B Awards to the Power Summit, panels, mixers, and workshops, this is where artists, brands, and community show up in the same room and actually build something.
This isn't just apparel. It's identity you can put on. A streetwear line, accessories, and digital pieces built around everything Makeeta stands for, made for people who don't just believe in the culture, they carry it.
